05-30-2017, 04:34 PM
05-30-2017, 07:19 PM
The varied reactions and opinions from friends and people on facebook, twitter, etc. have been interesting to day the least.
This CBC article goes into far more detail than the Hip's post:
<!-- m --><a class="postlink" href="http://www.cbc.ca/1.4137348">http://www.cbc.ca/1.4137348</a><!-- m -->
A few paragraphs for those that dont want to read the whole thing:
"Newstrike CEO Jay Wilgar later told The Canadian Press, however: "This partnership with the band is not a marketing partnership, this is a business partnership, the band are shareholders in the company."
According to a May regulatory filing, The Tragically Hip has a "comprehensive licensing and promotional services agreement" with HPI Holdings Ltd., which was taken over by Newstrike effective Feb. 3.
Under the agreement, The Hip and its members will get 2.5 per cent of gross revenues "from the sale of products bearing the brand or likeness of The Tragically Hip." The band also received three million shares in the company, plus "a non-refundable advance payment against future royalties of $1,000,000."
Trading in Newstrike Resources shares was halted on Tuesday, with the stock worth $0.145 on the TSX Venture exchange. If The Tragically Hip still holds three million shares in Newstrike, those shares were worth $435,000 on Tuesday.
Celebrity endorsements serve to "elevate your brand from a lifestyle lens," said Jenn Larry, vice-president of strategy and operations with marketing and communications firm Precision CG.
"When you're looking for endorsements, there's a lifestyle component, but there's also a generational component, because [celebrities] create an aspirational lifestyle that people like to be part of."
The government's Cannabis Act, which has not yet become law, would place significant restrictions on how marijuana can be marketed and advertised.
Promoting marijuana, accessories, or related services "by means of a testimonial or endorsement" would be prohibited under the current version of Bill C-45, as would promotions "by means of the depiction of a person" and any promotions that allude to "a way of life such as one that includes glamour, recreation, excitement, vitality, risk or daring."
Some experts in Canada's burgeoning cannabis industry say companies like Newstrike may be trying to secure celebrity endorsements before those laws go into effect.
This CBC article goes into far more detail than the Hip's post:
<!-- m --><a class="postlink" href="http://www.cbc.ca/1.4137348">http://www.cbc.ca/1.4137348</a><!-- m -->
A few paragraphs for those that dont want to read the whole thing:
"Newstrike CEO Jay Wilgar later told The Canadian Press, however: "This partnership with the band is not a marketing partnership, this is a business partnership, the band are shareholders in the company."
According to a May regulatory filing, The Tragically Hip has a "comprehensive licensing and promotional services agreement" with HPI Holdings Ltd., which was taken over by Newstrike effective Feb. 3.
Under the agreement, The Hip and its members will get 2.5 per cent of gross revenues "from the sale of products bearing the brand or likeness of The Tragically Hip." The band also received three million shares in the company, plus "a non-refundable advance payment against future royalties of $1,000,000."
Trading in Newstrike Resources shares was halted on Tuesday, with the stock worth $0.145 on the TSX Venture exchange. If The Tragically Hip still holds three million shares in Newstrike, those shares were worth $435,000 on Tuesday.
Celebrity endorsements serve to "elevate your brand from a lifestyle lens," said Jenn Larry, vice-president of strategy and operations with marketing and communications firm Precision CG.
"When you're looking for endorsements, there's a lifestyle component, but there's also a generational component, because [celebrities] create an aspirational lifestyle that people like to be part of."
The government's Cannabis Act, which has not yet become law, would place significant restrictions on how marijuana can be marketed and advertised.
Promoting marijuana, accessories, or related services "by means of a testimonial or endorsement" would be prohibited under the current version of Bill C-45, as would promotions "by means of the depiction of a person" and any promotions that allude to "a way of life such as one that includes glamour, recreation, excitement, vitality, risk or daring."
Some experts in Canada's burgeoning cannabis industry say companies like Newstrike may be trying to secure celebrity endorsements before those laws go into effect.
05-31-2017, 11:08 AM
Thanks for posting that article. I think the Snoop Dog example is exactly what I'm worried about. Snoop was a legit artist, but it feels like his endorsements have turned him into a cartoon character.
I just hope this is done in a way that befits a band of their stature.
I just hope this is done in a way that befits a band of their stature.
06-01-2017, 02:30 PM
Proud shareholder here
06-02-2017, 07:04 PM
I've still got my THC club card around here somewhere...
07-04-2017, 10:10 AM
07-05-2017, 11:08 AM
The band are 10% owners, 2.5 each per this interview Rob recorded the day prior to ringing the bell. Rob starts around 9 mins in
<!-- m --><a class="postlink" href="http://squareoff.podcastaccelerator.com/nfi20170703.mp3">http://squareoff.podcastaccelerator.com/nfi20170703.mp3</a><!-- m -->
<!-- m --><a class="postlink" href="http://squareoff.podcastaccelerator.com/nfi20170703.mp3">http://squareoff.podcastaccelerator.com/nfi20170703.mp3</a><!-- m -->
07-05-2017, 07:36 PM
Scotty12 Wrote:The band are 10% owners, 2.5 each per this interview Rob recorded the day prior to ringing the bell. Rob starts around 9 mins in
<!-- m --><a class="postlink" href="http://squareoff.podcastaccelerator.com/nfi20170703.mp3">http://squareoff.podcastaccelerator.com/nfi20170703.mp3</a><!-- m -->
2.5 x 5 = 12.5
Did one of them not get in on this?
07-05-2017, 08:11 PM
Rye Wrote:Scotty12 Wrote:The band are 10% owners, 2.5 each per this interview Rob recorded the day prior to ringing the bell. Rob starts around 9 mins in
<!-- m --><a class="postlink" href="http://squareoff.podcastaccelerator.com/nfi20170703.mp3">http://squareoff.podcastaccelerator.com/nfi20170703.mp3</a><!-- m -->
2.5 x 5 = 12.5
Did one of them not get in on this?
First thing I thought when I read this! And three of five in the photo. Regardless, just became invested in Newstrike, and look forward to being an active consumer 8)
07-05-2017, 08:27 PM
Rye Wrote:Scotty12 Wrote:The band are 10% owners, 2.5 each per this interview Rob recorded the day prior to ringing the bell. Rob starts around 9 mins in
<!-- m --><a class="postlink" href="http://squareoff.podcastaccelerator.com/nfi20170703.mp3">http://squareoff.podcastaccelerator.com/nfi20170703.mp3</a><!-- m -->
2.5 x 5 = 12.5
Did one of them not get in on this?
The interview actually says 2% owners each (@23:30)
01-03-2018, 08:23 PM
Nice way to start the New Year for the Hip... they made close to $1,000,000 ($870,000 to be exact) just today, January 3rd, based on their marijuana stock shares jumping 45% in value. They've since cancelled the karaoke tour and bought Mexican beach retirement homes.
01-05-2018, 11:54 AM
Many pot stocks were down yesterday, but HIP.V was ~20%+ closing at 1.08
License to sell announced today.
:lol: That feeling when you spent thousands on hip concert tickets, travel and collectibles but invested none into HIP.V :nooooo
[attachment=1085]
License to sell announced today.
:lol: That feeling when you spent thousands on hip concert tickets, travel and collectibles but invested none into HIP.V :nooooo
[attachment=1085]
01-05-2018, 01:40 PM
redhill Wrote:Proud shareholder here
I got in at 44 cents
Wish I would have invested more off the hop
01-09-2018, 11:21 AM
I got in last week at an average of $0.80. HIP.V popped the past few days and is trading around $3.10. The band with their 10% stake is sitting on $120 million today!
01-09-2018, 11:34 AM
I think I made all my lifetime hip merch/album money back off this stock